Turkey Tourism 2025

Turkey Tourism 2025: Breaking Republic Era Records

Turkey tourism 2025 has achieved historic success in terms of economy and tourist spending. The figures announced by Culture and Tourism Minister Mehmet Nuri Ersoy clearly demonstrate how significantly Turkey Tourism 2025 has strengthened Turkey’s position in the global tourism scene.

2025 Turkey Tourism Revenue: Record After Record

Turkey tourism 2025 has demonstrated impressive performance from the beginning of the year. In the first nine months of 2025, approximately 50 million foreign visitors arrived in Turkey and 50 billion dollars in tourism revenue was generated. This figure proves that the highest nine-month tourism revenue in Republic history has been achieved.

Another notable development in the sector is that average spending per visitor has reached 103 dollars. This increase demonstrates that the quality tourism strategy has been successful and that high-quality service providers are being preferred by international travelers.

Turkey is steadily progressing toward its 64 billion dollar tourism revenue target set at the beginning of 2025. This success is not only significant economically but also plays a major role in placing the country in fourth position in the global tourism scene, according to United Nations World Tourism Organization data.

Istanbul: World Tourism’s Rising Star

Istanbul tourism is particularly noteworthy in 2025, demonstrating exceptional performance. Turkey’s economic and cultural center, Istanbul, has successfully hosted 14 million 158 thousand foreign visitors in the first nine months.

This figure elevates Istanbul to one of the world’s most attractive tourism destinations. Moreover, it establishes Istanbul as a cornerstone of Turkey’s tourism sector success. Istanbul’s historical, cultural, and architectural wealth ranks among the top reasons visitors choose this destination.

Tourism Product Diversification: A Successful Strategy

Turkey tourism is no longer dependent solely on beach, sun, and sea tourism. The tourism sector has undergone a strategic transformation and now offers more than 60 different tourism products.

These products include:

• Health tourism and wellness services
• Nature tourism and ecotourism
• Cultural and heritage tourism
• Gastronomy tourism and culinary experiences
• Sports tourism (Cappadocia’s famous hot air balloons, Alacati’s wind sports, etc.)

This diversification has significantly increased interest in alternative tourism products.

Entering 2026 with Record Targets

Turkey tourism 2025 has proven that a quality-focused and professional transformation has been successfully implemented. The key factors behind this success include:

• Intensive and effective promotional campaigns in foreign markets
• Turkish Airlines’ direct flight network to 330 cities
• Collaborative strategies developed with sector stakeholders
• Intensive research and development efforts

In conclusion, 2025 has been one of the brightest pages in Turkey’s tourism history. The Turkish tourism industry, which excels in every aspect from economic contribution to visitor satisfaction, enters 2026 with great expectations.

Sources / Kaynaklar

1. Hürriyet – Tourism News (Turizm Haberleri)
   • URL: https://www.hurriyet.com.tr/haberleri/turizm
2. Haberler.com – Minister Ersoy: Turkey’s 2025 Tourism Revenue Target 64 Billion Dollars
   • URL: https://www.haberler.com/turizm/bakan-ersoy-2025-te-turkiye-nin-turizm-geliri-hedefi-64-milyar-dolar-19205349-haberi/
3. Turizm Günlüğü – Turkey’s Most Popular Tourism and Travel Newspaper
   • URL: https://www.turizmgunlugu.com/
4. Turizm Ajansı – 2025 Summer Season: Turkey’s New Power in Tourism
   • URL: https://www.turizmajansi.com/haber/2025-yaz-sezonunda-turizmin-yeni-gucu-turkiye-h69251
5. Turk Haber – Turkey Reaches Republic Era Peak in 9-Month Tourism Revenue
   • URL: https://www.turkhaber.com/haber/turkiye-ilk-9-aylik-turizm-gelirinde-cumhuriyet-tarihinin-zirvesinde-4125005.html
6. Yeşil Iğdır Haberleri – Turkey at Republic Era Peak in 9-Month Tourism Revenue
   • URL: https://www.yesiligdir.com/turkiye-ilk-9-aylik-turizm-gelirinde-cumhuriyet-tarihinin-zirvesinde
7. Haberts – Turkey Expects 64 Billion Dollar Tourism Revenue in 2025
   • URL: https://www.haberts.com/turkiye-2025te-64-milyar-dolar-turizm-geliri-bekliyor
8. Milliyet – Tourism News (Turizm Haberleri)
   • URL: https://www.milliyet.com.tr/haberleri/turizm
9. CNN Türk – Minister Ersoy Announced: Turkey Broke Republic Era Record in 2025 Tourism
   • URL: https://www.cnnturk.com/ekonomi/bakan-ersoy-acikladi-turkiye-2025-turizminde-cumhuriyet-tarihi-rekoru-kirdi-2354342

Dr. Yakup Uslu